Девяносто врачей, четыре канала связи и три касания: восемь «да» к 20 ноября
Список уже есть: кастинг из 66 специалистов и 18 клиник (июнь 2026). Частные практики решают сами и отвечают быстро; академическим центрам нужно согласие отдела коммуникаций, поэтому им пишем в первый же день. Тексты ниже готовы: копировать кнопкой Copy и подставлять поля в жёлтом.
Daily routine
- 16:00–17:00 МСК утро в Майами: письма и сообщения Флориде, звонки в частные практики
- 19:00–20:00 МСК утро в ЛА: письма и сообщения Калифорнии, звонки
- 15 минут комментарии у врачей из списка (страница LinkedIn, раздел Comments)
- Каждый вечер статусы в трекере: кто ответил, кому следующее касание завтра
FunnelВоронка: из 90 адресатов нужно 8 «да», чтобы снять 6–8 врачей
Цифры воронки мои. Ресёрч: LinkedIn есть меньше чем у половины врачей, холодные письма медикам получают 2,8 % ответов. Поэтому каналов четыре, касаний три, а в каждом сообщении тема врача. После первой недели пересчитаем по факту.
Если к 10.11 «да» меньше пяти: вторая волна по новым частным практикам и врачам-рекомендациям («кого из коллег вы бы позвали?»), плюс партнёры: отделения National MS Society в Калифорнии и Флориде.
TargetsКому пишем: три уровня, сначала те, кто решает сам
T1: частная практика или врач со своим YouTube, решает сам и отвечает за дни. T2: академический центр, врач может хотеть, но нужен отдел коммуникаций. T3: медсёстры, реабилитологи, исследователи, для отдельных сюжетов, не первым касанием. Тема взята из кастинга: с неё начинается первое сообщение.
Top 12 · LA
- Brandon Beaber · Kaiser, Downey A
свой канал о РС, 47,2 тыс. подписчиков, два ролика в неделю; нужно согласие пресс-службы Kaiser - Achillefs Ntranos · Achilles Neurology, Beverly Hills A
частник, решает сам; в октябре обновил страницы о РС - Regina Berkovich · частный центр РС, West Hollywood A
решает сама, в мае дала три видеоинтервью; училась в Казани, вероятно говорит по-русски - Lilyana Amezcua · Keck/USC A
испанский, программы для латиноамериканцев с MSAA; согласование в Keck тяжёлое - Marwa Kaisey · Cedars-Sinai A
свой бренд theMSmd, Cedars выставляет её экспертом для прессы - Barbara Giesser · PNI, Santa Monica A
ветеран просвещения пациентов, в августе снималась для PNI - Rhonda Voskuhl · UCLA A
большой медиагод 2025; раскрыть её связь с CleopatraRX - Yasir Jassam · Hoag B
директор программы РС, уже снимается для маркетинга Hoag - Omar Al-Louzi · Cedars-Sinai B
пишет в LinkedIn; темы МРТ и ошибок диагноза - Daniel Bandari · MS Center of California B
частник с инфузиями, решает сам - Jack Florin · Fullerton Neurology B
новый: частник в Orange County, исследования по РС - Infusion for Health · 16 центров LA/OC B
новый: инфузионная сеть, эпизод «день инфузии»
Top 12 · South Florida
- Luis Compres-Brugal · Baptist, Miami A
двуязычный директор программы РС, в марте подкасты на английском и испанском - Mirla Avila · Grove Neurology / First Choice A
новая: испанский; выступает 05.12 на встрече MS Views and News в Майами - Daniel Kantor · Coconut Creek A
новый: частник, 195 своих видео, советник MS Focus и MSAA; проверить, что ведёт приём - Flavia Nelson · University of Miami A
директор центра РС, испанский; повод: исследование стволовых клеток - Amy Laitinen · Baptist, Boca Raton A
английский, испанский, китайский; есть видео с пациентами - Brian Steingo · First Choice, Boca Raton A
практика выводит его на симпозиум 14.11, пресс-службы нет - Leticia Tornes · University of Miami B
испанский, педагог, активна в LinkedIn - Silvia Delgado · University of Miami B
испанский, изучает РС у латиноамериканцев - Ramon Flores Gonzalez · UM, Plantation B
испанский, молодой - Bertha Fonseca · First Choice, Coral Gables B
сертифицированный специалист по РС; у практики пустые разделы видео о РС и на испанском - Miguel Melo-Bicchi · First Choice, Kendall B
уже снимался для практики; уточнить нынешнюю роль - Jose Zuniga · Palm Beach Neurology B
новый: группа активно продвигается (TikTok, лекции), исследования по РС
All targets
table| # | Doctor | Clinic · City | Tier · Pri | Route | Topic idea · Why yes | Links |
|---|---|---|---|---|---|---|
| 1 | Brandon Beaber MD | Kaiser Permanente Southern California (Southern California Permanente Medical Group)Downey, CA | T1 A | X/Twitter DM @Brandon_Beaber -> YouTube channel business contact (need… | MS myths · MRI explained | YT |
| 2 | Barbara S. Giesser MD, FAAN, FANA, Dipl. ABLM | Pacific Neuroscience Institute (Santa Monica; Providence Saint John's affiliate)Santa Monica, CA | T1 A | LinkedIn DM -> PNI MS clinic 310-582-7613 / PNI main 310-582-7640 (ask… | MS explained · symptoms | in |
| 3 | Marwa Kaisey MD | Cedars-Sinai (MS & Neuroimmunology Center)Los Angeles, CA | T1 A | LinkedIn DM -> email ([email protected] from UCLA Profiles; June… | MS diagnosis mistakes · what MRI can and cannot prove | in · YT |
| 4 | Achillefs Ntranos MD | Achilles Neurology ClinicBeverly Hills, CA | T1 A | LinkedIn DM (/in/antranos) -> [email protected] -> (310) 774-… | Second opinion in MS · diagnosis journey | in |
| 5 | Regina Berkovich MD, PhD | Regina Berkovich MD, PhD Inc, MS Neurology (private MS center)West Hollywood, CA | T1 A | Phone (310) 474-9595 (can open in Russian) -> website contact form -> … | Treatment choices · living with MS | in · YT |
| 6 | Brian Steingo MD | First Choice Neurology · Comprehensive MS Center (Boca Raton MS Office)Boca Raton, FL | T1 A | Boca office phone (561) 482-1027 -> FCN corporate (786) 924-1311 / COO… | Aging with MS · relapse | in · YT |
| 7 | Daniel Kantor MD, FAAN | Kantor Neurology (solo private practice)Coconut Creek, FL | T1 A | LinkedIn DM (profile not yet located) -> email [email protected]… | Solo practice owner who already produces his own patient-education videos (195 on YouTube) and sits on the adv… | YT |
| 8 | Mirla Avila MD, FAAN | Grove Neurology (First Choice Neurology Coconut Grove MS Office)Miami | T1 A | LinkedIn DM (profile not yet located) -> practice phone 786-655-8010 (… | True MS/neuroimmunology specialist who recently set up in Miami at a physician-owned practice that needs patie… | |
| 9 | RealTalk MS (podcast): Jon Strum | RealTalk MSCalifornia | T1 A | Email [email protected] -> media kit request via realtalkms.com | He interviews MS clinicians every week and has a direct NMSS distribution pipeline, so new expert video conten… | |
| 10 | Daniel S. Bandari MD, MS | Multiple Sclerosis Center of California (Research division & Infusion Center)Laguna Hills, CA | T1 B | Email [email protected] -> phone (949) 706-5580 -> LinkedI… | Owner decides; a long-running MS-only center with infusion and research divisions, so a free pro video could h… | in |
| 11 | Bertha C. Fonseca MD, MSCS | First Choice Neurology · MS Center (Coral Gables office)Coral Gables, FL | T1 B | Coral Gables office phone (305) 444-4175 -> FCN MS Center (786) 219-31… | MS diagnosis · long-term care | |
| 12 | Miguel Alberto Melo-Bicchi MD | First Choice Neurology · MS Center (Kendall/Miami office); Baptist Health Quality Network (hospital privileges)Miami, FL | T1 B | LinkedIn DM -> office phone (305) 596-2080 -> FCN corporate (786) 924-… | He has already filmed patient-education videos for his practice, so he is comfortable on camera. He is triling… | in |
| 13 | Carlos M. Ramirez-Calderon MD | First Choice Neurology · Multiple Sclerosis Center, Miami (NMSS-affiliated)Miami, FL | T1 B | MS Center office (305) 412-6363 -> MS Center main (786) 219-3145 / nsc… | He clinically leads FCN's NMSS-affiliated Miami MS Center, which runs patient events, so he is the natural hos… | in |
| 14 | Amy West | Infusion for Health (Infusion Management Inc.)Brea, CA | T1 B | LinkedIn DM to Amy West (profile URL not found this run) -> main line … | A growing private infusion chain with a marketing SVP and a working newsroom. Its 16 LA/OC centers make schedu… | YT |
| 15 | Christine Leduc PharmD | AmeriPharma Infusion Center (Orange & Beverly Hills)Orange, CA | T1 B | Practice email [email protected] (ask for marketing) -> Orange cente… | A private infusion business that already spends on SEO and patient-education content about Ocrevus. A free, pr… | |
| 16 | Dan Humphrey PT, DPT, NCS | Casa Colina Hospital and Centers for Healthcare, Multiple Sclerosis Program / Casa Colina Research InstitutePomona, CA | T1 B | Email [email protected] -> Emily Rosario (research institute) e… | A nonprofit rehab hospital with a dedicated MS program and strong visuals (pools, neuro gyms, exoskeleton gait… | |
| 17 | Jack H. Florin MD | Fullerton Neurology and Headache Center (Jack H. Florin MD Inc.)Fullerton, CA | T1 B | Practice phone 714-738-0800 (ask for Dr. Florin or the practice manage… | Owner decides; one of the few independent OC practices with a deep MS trial portfolio, so MS is a real focus, … | |
| 18 | Jose A. Zuniga MD | Palm Beach Neurology / Premiere Research InstituteWest Palm Beach, FL | T1 B | Palm Beach Neurology 561-845-0500 (ask for Dr. Zuniga / practice manag… | Private 10-neurologist group that markets itself to the public (TikTok, free lectures, screenings) and runs MS… | |
| 19 | Ignacio M. Carrillo-Nunez MD check | Neurological Institute of Los Angeles (NILA), a private multi-site neurology practiceLos Angeles, CA | T1 C | [email protected] -> 310-933-4590 -> ask which neurologist leads MS … | A private, marketing-minded multi-office practice with offices in heavily Latino neighborhoods (S. Broadway, W… | |
| 20 | Taeyou Jung PhD, ATC, CAPE | Center of Achievement through Adapted Physical Activity, California State University, NorthridgeNorthridge, CA | T1 C | Email [email protected] -> Clinic Manager [email protected]… | A community-facing university program that relies on visibility and donors. Its aquatic and adapted-gym B-roll… | |
| 21 | Zhanna Rapoport MD | Private neurology practice (Huntington Beach; a directory also lists a Laguna Hills office)Huntington Beach, CA | T1 C | Office phone 949-892-3355 -> letter/fax to office -> LinkedIn (not fou… | A small private practice where the doctor decides. She is a rare Russian-speaking neurologist in OC, so she fi… | |
| 22 | Gelasio A. Baras MD check | Gelasio Baras MD PA / Elite Clinical ResearchMiami, FL | T1 C | Phone the Elite Clinical Research coordinator (+1 305 262 3396 / rfern… | Spanish-speaking independent neurologist whose research site is recruiting MS patients now; a Spanish-language… | |
| 23 | IVX Health South Florida infusion centers (local clinical lead not identified) check | IVX HealthPembroke Pines / Fort Lauderdale / Boynton Beach / Delray Beach / Wellington, FL | T1 C | LinkedIn: IVX Health marketing or communications team -> ivxhealth.com… | Brand content in MS infusion suites is routine marketing for an infusion chain, and their suites are built to … | |
| 24 | Rania Massad PT, DPT (board-certified neurologic clinical specialist per directory) check | Nova Southeastern University PT clinicFort Lauderdale / Davie, FL | T1 C | LinkedIn (not located) -> NSU PT clinic main line -> NSU communication… | Neuro PT certification fits an MS exercise episode, and a university clinic may value the teaching content. | |
| 25 | Lilyana Amezcua MD, MS, FAAN | Keck Medicine of USC (MS & Neuroimmunology Division)Los Angeles, CA | T2 A | LinkedIn DM -> email [email protected] (USC CTSI profile) -> Keck Media… | MS in Latino communities · diagnosis criteria | in |
| 26 | Rhonda R. Voskuhl MD | UCLA Health / David Geffen School of Medicine at UCLALos Angeles, CA | T2 A | LinkedIn DM -> email [email protected] (UCLA Profiles) -> UCLA Media R… | Highly media-savvy MS program director actively seeking public reach. She is likely to accept an MS episode on… | in |
| 27 | Flavia Nelson MD | UHealth (University of Miami Health System) / Miller School of Medicine: Multiple Sclerosis Center of ExcellenceMiami, FL | T2 A | LinkedIn DM -> UHealth Media Relations, neurology lead Kai Hill (KHill… | MS 101 · cognition in MS | in |
| 28 | Luis Compres-Brugal MD | Baptist Health Kenneth C. Griffin Neuroscience Institute (formerly Miami Neuroscience Institute), Baptist Health South FloridaMiami, FL | T2 A | LinkedIn DM -> Baptist Media Relations ([email protected]… | Early warning signs · invisible symptoms | in |
| 29 | Amy Wei-Hsin Laitinen MD | Marcus Neuroscience Institute at Boca Raton Regional Hospital, Baptist Health South FloridaBoca Raton, FL | T2 A | LinkedIn DM -> Baptist Media Relations ([email protected]… | New MS treatments · B-cell therapies | in |
| 30 | Nancy L. Sicotte MD | Cedars-Sinai (Department of Neurology)Los Angeles, CA | T2 B | Formal pitch via Cedars Communications (Kelsie Sandoval, neurology; ne… | Top-level authority, and Cedars regularly uses her as its institutional voice on MS. She may agree to one flag… | in |
| 31 | Omar Al-Louzi MD | Cedars-Sinai (MS & Neuroimmunology Center; Al-Louzi Research Lab)Los Angeles, CA | T2 B | LinkedIn DM -> Cedars MS clinic 310-423-6472 -> Cedars Communications … | Optic neuritis and MS · MRI biomarkers | in |
| 32 | Annette Langer-Gould MD, PhD | Kaiser Permanente Southern California (Southern California Permanente Medical Group)Los Angeles / Pasadena, CA | T2 B | LinkedIn DM -> KP SoCal Media Relations (hotline 213-424-1662; Terry K… | Who gets MS · pregnancy | in |
| 33 | Eric M. Williamson MD (UCLA MS team page also lists PhD) | UCLA Health MS Program; West Los Angeles VALos Angeles, CA | T2 B | LinkedIn DM -> email [email protected] (UCLA Profiles) -> UCLA Media Rel… | Practical clinician (DMT safety, infections, vaccines in MS), recently promoted to full professor; well suited… | in |
| 34 | Michael Y. Sy MD, PhD | UCI Health / UC Irvine School of Medicine, Department of NeurologyIrvine / Orange, CA | T2 B | LinkedIn DM (confirm identity first) -> UCI profile phone (949) 824-97… | Biomarkers · what DMTs do | in |
| 35 | Yasir N. Jassam MD (MBChB, MRCP(UK)) | Hoag, Pickup Family Neurosciences InstituteNewport Beach, CA | T2 B | Office (949) 764-1850 / (949) 764-7398 (ask for him or Hoag Marketing … | Program director who already gives community talks and appears in Hoag marketing video; Hoag invests in physic… | |
| 36 | Paula V. Barreras Cortes MD | Cedars-Sinai (Neurology; Center of Excellence in Rare Neuroimmune Disorders)Los Angeles, CA | T2 B | Email (June: [email protected], unverified) -> Cedars Communicat… | Runs a newly designated center and benefits from patient awareness. Strong for MS-mimic episodes (NMOSD, MOGAD… | |
| 37 | Michael Demetriou MD, PhD | UCI Health / UC Irvine School of Medicine, Department of NeurologyOrange, CA | T2 B | Email [email protected] -> UCI Health Communications ucihealthcomms@hs.… | Autoimmunity and MS · treatment mechanisms | |
| 38 | Buse Sengul MD check | Memorial Neuroscience Institute, Memorial Healthcare System (per indexed Memorial profile); possibly now Cleveland Clinic Florida, Weston (per Doximity)Hollywood, FL | T2 B | Confirm employer first -> that institution's media relations -> office… | Fatigue in MS · future treatments | |
| 39 | Paunel Agyei MD | Cleveland Clinic Florida (Weston) · Multiple Sclerosis & NeuroimmunologyWeston, FL | T2 B | LinkedIn DM -> Cleveland Clinic Florida communications (Rebecca Astorg… | New treatments · MS vs NMOSD/MOGAD | in |
| 40 | Leticia Tornes MD, FAAN | UHealth / Miller School of Medicine: Multiple Sclerosis Division; Miami VA Medical CenterCoral Gables, FL | T2 B | LinkedIn DM -> UHealth Media Relations, neurology lead Kai Hill (KHill… | MS diagnosis · treatment | in |
| 41 | Ramon Flores Gonzalez MD | UHealth / Miller School of Medicine: Multiple Sclerosis DivisionPlantation, FL | T2 B | UHealth Media Relations, neurology lead Kai Hill ([email protected],… | MS diagnosis · treatment | |
| 42 | Silvia R. Delgado MD, FAAN | UHealth / Miller School of Medicine: Multiple Sclerosis DivisionMiami, FL | T2 B | LinkedIn DM -> UHealth Media Relations, neurology lead Kai Hill (KHill… | MS diagnosis · treatment | in |
| 43 | Melissa Rennella Ortega MD | UHealth / Miller School of Medicine: Multiple Sclerosis DivisionBoca Raton, FL | T2 B | Email [email protected] (from June data, not re-verified) -> UHealt… | MS diagnosis · treatment | |
| 44 | Christina J. Azevedo MD | Keck Medicine of USC (MS & Neuroimmunology)Los Angeles, CA | T2 C | Email [email protected] (June, unverified) -> Keck Media Relations (Gab… | Credible core MS specialist (MRI, radiologically isolated syndrome, treatment) at a major LA center. Might acc… | |
| 45 | Masoud Majed MD | Keck Medicine of USC (Neuroimmunology)Los Angeles, CA | T2 C | LinkedIn DM -> email [email protected] (USC CTSI profile) -> Keck Media R… | MS vs NMO vs MOGAD · when diagnosis changes | in |
| 46 | Jennifer Graves MD, PhD, MAS | UC San Diego Health / UC San Diego Department of NeurosciencesSan Diego, CA | T2 C | Email [email protected] -> LinkedIn DM -> UCSD Health neurology … | MS across ages · relapse prevention | in |
| 47 | Crystal Dixon MD | UHealth / Miller School of Medicine: Multiple Sclerosis DivisionBoca Raton, FL | T2 C | LinkedIn DM (check the profile first; Doximity shows maiden name Perre… | MS diagnosis · treatment | in |
| 48 | Stephanie Caceres Picon MD | UHealth / Miller School of Medicine: Department of Neurology, General Neurology Division (on the MS team page)Miami, FL | T2 C | LinkedIn DM (check the profile first) -> UHealth Media Relations, neur… | MS diagnosis · treatment | in |
| 49 | Kottil W. Rammohan MD check | University of Miami Miller School of Medicine: Department of Neurology (publication affiliation)Miami, FL | T2 C | Email [email protected] (from June data, not re-verified) -> UHealth… | Decades of MS trial leadership (e.g. teriflunomide); a credible elder-statesman voice if he agrees. | in |
| 50 | Nora Darakjian PT, DPT, NCS | USC Physical Therapy (Division of Biokinesiology and Physical Therapy), Neurologic RehabilitationLos Angeles, CA | T2 C | USC PT clinic (323) 442-2900 -> division communications -> LinkedIn | Neuro PTs are natural on-camera explainers for MS exercise, balance and fatigue episodes. USC PT is a separate… | |
| 51 | Callene Momtazee MD moved | Unknown (formerly UCLA Health MS Program)Los Angeles, CA | T2 C | Locate first: LinkedIn (low-confidence URL) -> Doximity-listed UCLA nu… | MS care basics · pregnancy and MS | in |
Источники: кастинг yt.rya.ae/ytmsen/casting/ (26.06.2026) и проверка 26.10.2026: места работы по официальным профилям, LinkedIn, активность в 2025–2026, новые частные практики, инфузионные и реабилитационные центры. «moved»: врач ушёл, «check»: не подтвердилось. Колонка Pri: A, B, C по шансу на «да».
Partners
patient organizationsНе для эпизодов, а для историй пациентов (полка Personal Stories), рекомендаций врачей и показа готовых видео.
| Organization | Where | Why | Route |
|---|---|---|---|
| National Multiple Sclerosis Society: Southern California | Los Angeles & Orange County, CA | Free clinician-led patient education matches its mission, and local staff routinely circulate education resources and recruit speakers. | MS Navigator 1-800-344-4867 (ask for Southern California community programs staf |
| LA/OC MS self-help groups (National MS Society-listed) | Los Angeles County & Orange County, CA | Group leaders often welcome guest speakers and members who want to tell their story, and a free video gives the group visibility. | NMSS group pages (leader contact) -> MS Navigator 1-800-344-4867 -> ask the regi |
| Race to Erase MS | Los Angeles, CA (not re-verified) | An LA-centric MS organization that uses media for fundraising visibility. | Contact form on erasems.org -> gala/event team |
| MS Focus: the Multiple Sclerosis Foundation (MSF) | Fort Lauderdale, FL | Local headquarters with a large, constant appetite for content; free professional MS videos with Florida clinicians fit its mission, and an advisor (Kantor) can | Traci Allyn Shur ([email protected], events and sponsorships) -> admin@msfoc |
| MS Views and News (MSVN) | Coral Gables, FL | Based in Coral Gables, and its whole model is free MS education video. Professionally produced clinician videos are ready-made content for its channel, and the | Stuart Schlossman, [email protected] -> [email protected] -> (888) 871-1664 |
| National Multiple Sclerosis Society (Florida / South Florida) | National; South Florida office not confirmed | Mission fit and huge reach, but national approval cycles are slow, so treat it as a distribution follow-up rather than a quick yes. | MS Navigator 1-800-344-4867 (ask for the Florida or South Florida community team |
| Multiple Sclerosis Association of America (MSAA) | National (HQ address not on homepage) | Already curates third-party and expert MS videos and serves Spanish speakers; an advisor (Kantor) can introduce us. | Yahaira Rivera-Bobadilla, Director of Mission Delivery and Program Development ( |
| Can Do Multiple Sclerosis (Can Do MS) | National (no LA program seen on homepage) | Its mission is free education content, and it shares partner resources with its audience. | Contact form or newsletter on cando-ms.org -> social DM |
RoutesКаналы связи: врачу пишем лично, центру официально, практике звоним
Одно касание теряется; два разных канала с разницей в два дня работают.
Запрос с заметкой → сообщение после принятия → два напоминания. Работает лучше всего с теми, кто сам публикует.
Рабочая почта из официального профиля (Cedars, USC, UCI, UM и частные практики). Одно письмо + одно напоминание.
Phone
Частная практика: спросить офис-менеджера, кто отвечает за маркетинг, и отправить ему письмо. Звонок в первые 2–3 дня волны.
Comms
Академический центр: письмо или форма отдела коммуникаций в первый же день, параллельно с сообщением врачу. Срок от недели до 6–8; Keck просит договор, страховку, тест на туберкулёз, прививки и сертификат HIPAA.
Gatekeepers
Офис-менеджеры частных практик и координаторы центров РС: они решают про маркетинг и сидят в LinkedIn чаще врачей. Поиск в Sales Navigator по должности и клинике.
Off-campus
Академического врача можно снять вне кампуса: арендованная студия на час или его частный офис. Согласие отдела коммуникаций всё равно спрашиваем, но площадку согласовывать не нужно.
SequenceТри касания за десять дней, потом пауза до следующей волны
Волна 1, вт 27.10–чт 29.10: T1 и все письма в коммуникации T2. Волна 2, пн 02.11: остальные T2 и новые практики из ресёрча. Волна 3, пн 09.11: рекомендации от тех, кто сказал «да».
MessagesТексты: запросы, сообщения, письма, звонок и ответы на частые вопросы
Жёлтым выделены поля, которые подставляем под врача. Тема и идея эпизода берутся из колонки Topic idea; без темы используем заметку C. Заметки к запросу пишем до 200 знаков.
Replies
FAQWave 1Волна 1: личные заметки для 30 врачей, написал ChatGPT по ресёрчу
У каждой заметки своя проверяемая зацепка: видео врача, доклад, роль, исследование. Все до 200 знаков, без тире. Заметка только знакомит, оффер идёт в первом сообщении после принятия (колонка Opener). Перед отправкой открыть источник зацепки: факты на 26.10.
| # | Doctor | Connect note | Opener | Email subject | Comms |
|---|---|---|---|---|---|
| 1 | Brandon BeaberLA Nov 30-Dec 4, 2026 | Dr. Beaber, your video on missed MS symptoms connects with a series I'm producing for patients. I'm Roman Sergeev of RYA.AE. I'd like to connect.145 / 200 | Your October 21 video on missed MS symptoms suggests a useful episode question: what should someone do when a symptom raises concern about MS? | MS patient Q&A with your channel | I suggest we also contact your institution's communications office to coordinate approval. |
| 2 | Barbara S. GiesserLA Nov 30-Dec 4, 2026 | Dr. Giesser, PNI's 6 Lifestyle Pillars for Brain Health video connects with an MS patient series I'm producing. I'm Roman Sergeev of RYA.AE. I'd like to connect.161 / 200 | Your PNI lifestyle video prompted an episode idea: which everyday lifestyle questions should people with MS bring to their care team? | An MS lifestyle Q&A at PNI | I suggest we also contact your practice group's communications or marketing office to coordinate approval. |
| 3 | Marwa KaiseyLA Nov 30-Dec 4, 2026 | Dr. Kaisey, Cedars-Sinai listed you as an MS therapy media expert for AAN 2026. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.157 / 200 | Cedars-Sinai's AAN media announcement prompted a patient Q&A idea for you: how can someone prepare for a conversation about disease-modifying therapies? | An MS treatment Q&A at Cedars-Sinai | I suggest we also contact your institution's communications office to coordinate approval. |
| 4 | Lilyana AmezcuaLA Nov 30-Dec 4, 2026 | Dr. Amezcua, your MSAA Voces y Avances patient program caught my attention. I'm Roman Sergeev, producing an English-language MS video series. I'd like to connect.162 / 200 | Your work with Voces y Avances suggests a conversation about the questions Hispanic and Latino patients want answered about MS; the planned episode would be in English. | MS patient education with USC | I suggest we also contact your institution's communications office to coordinate approval. |
| 5 | Rhonda R. VoskuhlLA Nov 30-Dec 4, 2026 | Dr. Voskuhl, your work with UCLA's Comprehensive Menopause Program prompted me to reach out. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.170 / 200 | Your roles in UCLA's MS and menopause programs suggest an episode on the questions people with MS should ask about menopause and changes in symptoms. | An MS and menopause patient Q&A | I suggest we also contact your institution's communications office to coordinate approval. |
| 6 | Achillefs NtranosLA Nov 30-Dec 4, 2026 | Dr. Ntranos, your clinic's October 22 page on early signs of MS prompted me to reach out. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.158 / 200 | Your clinic's early-signs page suggests a patient Q&A on what an initial MS evaluation involves and what questions to bring to the appointment. | An MS diagnosis Q&A at Achilles Neurology | |
| 7 | Regina BerkovichLA Nov 30-Dec 4, 2026 | Dr. Berkovich, your AAN 2026 VJNeurology interview on switching from anti-CD20 therapy caught my attention. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.176 / 200 | Your VJNeurology interview on switching from anti-CD20 therapy suggests a patient-focused episode about the questions to ask before changing an MS treatment. | An MS treatment-switching patient Q&A | |
| 8 | Nancy L. SicotteLA Nov 30-Dec 4, 2026 | Dr. Sicotte, Cedars-Sinai's April 1 MS brain-cell research release prompted me to reach out. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.170 / 200 | The April Cedars-Sinai research release prompted an episode idea: how should patients interpret MS research headlines and discuss them with their neurologist? | An MS research Q&A at Cedars-Sinai | I suggest we also contact your institution's communications office to coordinate approval. |
| 9 | Omar Al-LouziLA Nov 30-Dec 4, 2026 | Dr. Al-Louzi, your patient explainer What Diseases Mimic MS? connects with a series I'm producing. I'm Roman Sergeev of RYA.AE. I'd like to connect.148 / 200 | Your explainer on conditions that mimic MS suggests an episode on how specialists work through diagnostic uncertainty and explain MRI findings to patients. | A patient Q&A on MS diagnosis and MRI | I suggest we also contact your institution's communications office to coordinate approval. |
| 10 | Annette Langer-GouldLA Nov 30-Dec 4, 2026 | Dr. Langer-Gould, your 2025 Neurology work on racial inequities in MS prompted me to reach out. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.173 / 200 | Your work on racial inequities in MS suggests an episode on barriers patients face in getting an evaluation and discussing treatment options. | A patient Q&A on access to MS care | I suggest we also contact your institution's communications office to coordinate approval. |
| 11 | Eric M. WilliamsonLA Nov 30-Dec 4, 2026 | Dr. Williamson, your role directing the West Los Angeles VA MS Center of Excellence prompted me to reach out. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.178 / 200 | Given your work at the West Los Angeles VA MS Center of Excellence, would a practical episode on questions about MS treatment safety fit your patient-education interests? | A practical MS treatment-safety Q&A | I suggest we also contact your institution's communications office to coordinate approval. |
| 12 | Michael Y. SyLA Nov 30-Dec 4, 2026 | Dr. Sy, your neurology role at UC Irvine prompted me to reach out. I'm Roman Sergeev of RYA.AE, producing an MS patient video series. I'd like to connect.154 / 200 | I'm inviting UCI MS specialists to answer patient questions on camera; would an episode explaining what MS tests can and cannot tell someone fit your interests? | An MS patient Q&A with UCI | I suggest we also contact your institution's communications office to coordinate approval. |
| 13 | Yasir N. JassamLA Nov 30-Dec 4, 2026 | Dr. Jassam, your Laguna Woods Village TV community talk prompted me to reach out. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.159 / 200 | Your Laguna Woods community talk suggests a practical episode on the questions people most often bring to an MS specialist after diagnosis. | An MS patient Q&A with Hoag | I suggest we also contact your institution's communications office to coordinate approval. |
| 14 | Paula V. Barreras CortesLA Nov 30-Dec 4, 2026 | Dr. Barreras Cortes, your AAN 2026 presentation on vascular causes of myelopathy caught my attention. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.170 / 200 | Your AAN presentation suggests a patient Q&A on why spinal-cord symptoms can require evaluation for conditions other than MS. | A patient Q&A on conditions that mimic MS | I suggest we also contact your institution's communications office to coordinate approval. |
| 15 | Daniel S. BandariLA Nov 30-Dec 4, 2026 | Dr. Bandari, your role directing the MS Center of California prompted me to reach out. I'm Roman Sergeev of RYA.AE, producing MS patient videos. I'd like to connect.165 / 200 | Your center's care, infusion and research divisions suggest an episode on the questions patients should ask when discussing their MS care plan. | An MS patient Q&A at your center | |
| 16 | Michael DemetriouLA Nov 30-Dec 4, 2026 | Dr. Demetriou, UCI's 2025 Meet the Principal Investigator video prompted me to reach out. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.167 / 200 | Your UCI investigator video prompted an episode idea: how can patients distinguish an MS research finding from a treatment option available today? | An MS research explainer with UCI | I suggest we also contact your institution's communications office to coordinate approval. |
| 17 | Brian SteingoSouth Florida Dec 7-11, 2026 | Dr. Steingo, FCN lists you for the November 14 South Florida MS Symposium. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.152 / 200 | Your upcoming South Florida MS Symposium appearance suggests an episode built around the treatment questions patients want to bring to their next visit. | An MS patient Q&A in Boca Raton | I suggest we also contact your practice group's communications or marketing office to coordinate approval. |
| 18 | Flavia NelsonSouth Florida Dec 7-11, 2026 | Dr. Nelson, your Inside UMiami Medicine episode on stem cells and BEAT-MS prompted me to reach out. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.168 / 200 | Your Inside UMiami Medicine episode suggests a patient Q&A on what to ask about stem-cell research and how to understand trial participation. | An MS stem-cell research patient Q&A | I suggest we also contact your institution's communications office to coordinate approval. |
| 19 | Luis Compres-BrugalSouth Florida Dec 7-11, 2026 | Dr. Compres-Brugal, your March HealthTalk MS episodes in English and Spanish caught my attention. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.166 / 200 | Your HealthTalk episodes suggest a patient Q&A on the first week after an MS diagnosis; the planned series is in English. | An MS patient Q&A with Baptist Health | I suggest we also contact your institution's communications office to coordinate approval. |
| 20 | Amy Wei-Hsin LaitinenSouth Florida Dec 7-11, 2026 | Dr. Laitinen, Baptist Health's Restoring Quality of Life for Patients with MS video prompted me to reach out. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.178 / 200 | The Baptist Health quality-of-life video suggests an episode on how people with MS can prepare to discuss day-to-day symptoms with their care team. | An MS quality-of-life Q&A in Boca Raton | I suggest we also contact your institution's communications office to coordinate approval. |
| 21 | Buse SengulSouth Florida Dec 7-11, 2026 | Dr. Sengul, your focus on MS and NMOSD prompted me to reach out. I'm Roman Sergeev of RYA.AE, producing an MS patient video series. I'd like to connect.152 / 200 | Your MS and NMOSD focus suggests a patient Q&A on why distinguishing these diagnoses matters; we would confirm your current affiliation before arranging filming. | An MS and NMOSD patient Q&A | Once we confirm your current affiliation, I suggest we also contact its communications office to coordinate approval. |
| 22 | Paunel AgyeiSouth Florida Dec 7-11, 2026 | Dr. Agyei, your MS and neuroimmunology role at Cleveland Clinic Weston prompted me to reach out. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.165 / 200 | Your MS and neuroimmunology practice in Weston suggests a patient Q&A on what to ask during the first week after an MS diagnosis. | An MS patient Q&A in Weston | I suggest we also contact your institution's communications office to coordinate approval. |
| 23 | Bertha C. FonsecaSouth Florida Dec 7-11, 2026 | Dr. Fonseca, your MS Certified Specialist role at FCN's Coral Gables office prompted me to reach out. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.170 / 200 | Your MS practice in Coral Gables suggests an episode on how patients can prepare for a follow-up visit and raise questions about symptoms or treatment. | An MS patient Q&A in Coral Gables | I suggest we also contact your practice group's communications or marketing office to coordinate approval. |
| 24 | Miguel Alberto Melo-BicchiSouth Florida Dec 7-11, 2026 | Dr. Melo-Bicchi, your Back Pain video for First Choice Neurology prompted me to reach out. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.168 / 200 | Your FCN Back Pain video prompted me to ask whether you would record a similar patient explainer focused on questions people bring to an MS appointment. | An MS patient video with First Choice Neurology | I suggest we also contact your practice group's communications or marketing office to coordinate approval. |
| 25 | Leticia TornesSouth Florida Dec 7-11, 2026 | Dr. Tornes, your neurology residency program director role at Miller prompted me to reach out. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.172 / 200 | Your work in MS and medical education prompted an episode idea: what should a newly diagnosed patient understand before their next neurology visit? | An MS patient Q&A with UHealth | I suggest we also contact your institution's communications office to coordinate approval. |
| 26 | Ramon Flores GonzalezSouth Florida Dec 7-11, 2026 | Dr. Flores Gonzalez, your UM ocrelizumab biomarker study in minority patients with MS caught my attention. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.175 / 200 | Your work on the UM biomarker study suggests an episode on what patients should ask about MS research participation and how study findings are interpreted. | An MS research patient Q&A in South Florida | I suggest we also contact your institution's communications office to coordinate approval. |
| 27 | Silvia R. DelgadoSouth Florida Dec 7-11, 2026 | Dr. Delgado, your role in UHealth's Multiple Sclerosis Division prompted me to reach out. I'm Roman Sergeev of RYA.AE, producing MS patient videos. I'd like to connect.168 / 200 | Your work in UHealth's MS Division prompted an invitation to discuss the questions patients should ask when considering an MS clinical trial. | An MS clinical-trial patient Q&A | I suggest we also contact your institution's communications office to coordinate approval. |
| 28 | Melissa Rennella OrtegaSouth Florida Dec 7-11, 2026 | Dr. Ortega, your UHealth MS practice in Boca Raton prompted me to reach out. I'm Roman Sergeev of RYA.AE, producing an MS patient video series. I'd like to connect.164 / 200 | Your MS practice in Boca Raton prompted an episode idea: how can patients prepare for a visit when they are unsure whether a symptom relates to MS? | An MS patient Q&A at UHealth Boca Raton | I suggest we also contact your institution's communications office to coordinate approval. |
| 29 | Carlos M. Ramirez-CalderonSouth Florida Dec 7-11, 2026 | Dr. Ramirez-Calderon, your clinical affairs role at FCN's MS Center prompted me to reach out. I'm Roman Sergeev, producing an MS patient video series. I'd like to connect.171 / 200 | Your clinical affairs role at FCN's MS Center prompted an invitation to record a patient Q&A about preparing for treatment decisions with an MS care team. | An MS patient Q&A at First Choice Neurology | I suggest we also contact your practice group's communications or marketing office to coordinate approval. |
| 30 | Amy WestLA Nov 30-Dec 4, 2026 | Amy, Infusion for Health's September 2025 ACHC accreditation announcement prompted me to reach out. I'm Roman Sergeev, producing MS patient videos. I'd like to connect.168 / 200 | Your LA and Orange County centers prompted an idea for an MS infusion explainer with a nurse lead or physician owner, with no patients or patient data on camera by default. | An MS infusion explainer at an LA-area center | I suggest we also involve your communications team to coordinate filming approval and the on-camera clinician. |
CallСозвон 15 минут: из ответов врача получаются заголовки эпизода
Записывать созвон (с разрешения) и прогонять через расшифровку: вопросы пациентов, которые назовёт врач, станут заголовками и шортсами.
After yesПосле «да»: одно письмо со всем и шесть пунктов, которые закрываем до вылета
Всё, что можно решить письмом до поездки, решаем до поездки: в ЛА и Майами времени на переписку не будет. Готово к отправке: одностраничник PDF для отдела коммуникаций и черновики релизов (врач, площадка, пациент, строка раскрытия; до использования показать американскому юристу).
8–10 вопросов пациентов + 3 вопроса для шортсов + 5 общих вопросов для подборок YTMSEN
согласие врача на съёмку и публикацию; права и лицензия клинике
разрешение клиники снимать в помещении и показывать её название
только если в кадре пациент: авторизация по форме клиники
страховой сертификат, если площадка требует (обычно академические центры)
адрес, парковка, кто встречает, телефон, запасное окно
TrackingТрекер: одна строка на врача, статус меняется каждый вечер
Трекер собран: ytmsen_us_outreach_tracker.csv (59 строк, волны 1–3, маршруты, темы, телефоны и почта из кастинга). Импорт в Google Sheets: Файл → Импорт; ссылку добавить в Trello YTMSEN.
Columns
Statuses
LimitsЛимиты LinkedIn и безопасность аккаунта
Официальных лимитов LinkedIn не публикует; ниже справка LinkedIn и наблюдения сервисов на октябрь 2026. Наш темп заведомо ниже порогов: 90 врачей за две недели.
Invites
Официального лимита нет. Сервисы видят около 100 запросов за скользящие 7 дней (Premium) и 150–200 с Sales Navigator. Наш план: до 15 в день, до 80 в неделю, вт–чт. Отозванный запрос нельзя повторить 3 недели.
linkedin.com/help/linkedin/answer/4800 · gtm-api.com/linkedin-connection-limits (10.2026)
Notes
Бесплатно: заметки только к 3 запросам в месяц, до 200 знаков; с Premium и Sales Navigator без лимита. 300 знаков для Premium не подтверждено LinkedIn, поэтому пишем до 200.
linkedin.com/help/linkedin/answer/46662
InMail
Premium Business 15 в месяц (копится до 45), Sales Navigator 50 (до 150). Кредит возвращается, если ответили в течение 90 дней. Тема до 200 знаков, текст до 1 900.
linkedin.com/help/linkedin/answer/a541643
Automation
Пользовательское соглашение (§ 8.2) запрещает ботов и автоматизацию; MCP этого не меняет. 25.03.2026 LinkedIn удалил страницу HeyReach. Поводы для блокировки: упор в дневной лимит, разные IP и сессии, VPN, одинаковые шаблоны, ссылки до ответа.
linkedin.com/help/linkedin/answer/a1341387 · getsales.io/resources/the-linkedin-ban-triggers-checklist
From Moscow
В России LinkedIn заблокирован, а смена стран и VPN служат поводом для проверки аккаунта. Заходить только через один постоянный выход в ОАЭ: Memex в Дубае через Tailscale, как обычный домашний вход Романа. Никаких прокси автоматизации в других странах.
мой вывод из правил LinkedIn и чек-листа GetSales
Physicians
LinkedIn есть у 44,9 % врачей десяти ведущих больниц США, и около 90 % из них ничего не публикуют. Doximity заявляет более 85 % врачей США. Холодные письма медикам: 2,81 % ответов против 4,96 % в среднем.
JAMA Network Open 2021 · Doximity · Pin 2026