YTCG37 · How to Enter the Saudi Market: структура и история — до реализации (пересборка заново)

КАК СОБИРАЕМ Картинка: Анамария — средний и крупный из 4K (К1), живые реплики без холста; Уэсли — общий стол → крупный (две камеры 04.02) Экраны: крупные слова на её фразах: «NOT REGISTERED», «6 MONTHS LATER» (подпись punch, без холста); плашка Анамарии — при первом появлении (В3); название Звук: первая фраза без музыки (А3), трек входит на «six months later», растёт к названию Голоса: Анамария ×3 → Уэсли (И2) Подходы: И2, В3, А3, Д4, К1 ТЕКСТ — 4 кусков-кандидатов, материала 1:04 (без ✂ 1:04) → в фильм ≈ 1:00 (плотная ≈ 0:55) RYA-ZVE1-1238 13:48.5–13:53.8 · 0:05 — «Most of the companies never get this information… not registered» Анамария [13:49]: Most of the companies never get this information. Why? Because they are not registered in the vendor registration system. RYA-ZVE1-1238 14:58.5–15:10.0 · 0:12 — «they will call me six months later… we never found any RFPs» Анамария [14:59]: I have companies that registered and they will call me six months later. Somehow they found me on LinkedIn or whatever. Hey, we registered and, you know, we never heard and we never found any RFPs, but we see you have so many projects. RYA-ZVE1-1238 29:09.8–29:21.5 · 0:12 — «timing… never on your side… the boat has passed» Анамария [29:10]: because timing uh it's never on your side right the country is moving very fast so you want to be like out there now you don't want to wait two years three years and then feel like the the boat has passed like the opportunity Уэсли 04.02 · T001 9:57.9–10:32.9 · 0:35 — заход Уэсли; без «Red Sea Global» и «launching her own AI investment fund» (решения d_employer, d_fund) Уэсли [9:58]: You want to enter the Saudi market but you don't know where to start. We asked our friend Anna Marie to answer every question we get about Saudi. She works at Red Sea Global, one of the largest giga projects in the country. She's launching her own AI investment fund. She's helped dozens of foreign companies enter this market. She's European, moved to Riyadh alone, doesn't speak Arabic and built a successful career here. We asked her everything, how to get into the Giga projects, how to set up a company, which sectors are booming and what mistakes to avoid.

КАК СОБИРАЕМ Картинка: общий диван → средний на «United Nations» Экраны: боковая панель на пустом диване: путь Albania → UK → Switzerland (UN, 11 years) → Riyadh — точки встают на словах (В2) Звук: энергия 1 из 4 Голоса: Анамария Подходы: И1, В2, К1, К4 ТЕКСТ — 3 кусков-кандидатов, материала 0:40 (без ✂ 0:33) → в фильм ≈ 0:38 (плотная ≈ 0:30) RYA-ZVE1-1237 9:09.7–9:28.0 · 0:18 — путь: Albania, UK, United Nations, Switzerland 11 years, Saudi Анамария [9:10]: So myself, I'm from Albania originally. I lived in Albania until I was like 18 and then I went to study in the United Kingdom. I did my studies there and then I went to Switzerland because I wanted to work for the United Nations and luckily I managed to make that happen. Then I lived in Switzerland for almost 11 years and from Switzerland I came to Saudi. ✂ RYA-ZVE1-1237 9:28.3–9:35.3 · 0:07 — «I didn't come from Dubai or Qatar» Анамария [9:28]: So I didn't come from like Dubai or Qatar. So a lot of people do this and sometimes people are surprised. They say oh, so you were not in the region. RYA-ZVE1-1237 9:35.6–9:50.0 · 0:14 — «directly… because the market is booming… never use the Arabic» Анамария [9:36]: So I moved directly from Europe from Switzerland to Saudi because the market is booming. I didn't speak any Arabic. I never took classes before nothing and in the office, at work, in the interactions, I to be honest never use the Arabic.

КАК СОБИРАЕМ Картинка: средний; на «the money must stay here» — крупный Экраны: схема потока: раньше стрелка наружу, теперь — внутрь (рисуется на словах) Звук: энергия 2 Голоса: Анамария Подходы: И1, В2, К2 ТЕКСТ — 2 кусков-кандидатов, материала 0:43 (без ✂ 0:27) → в фильм ≈ 0:42 (плотная ≈ 0:28) RYA-ZVE1-1237 6:14.7–6:42.1 · 0:27 — «a lot of foreign LPs want to enter… the money must stay here» Анамария [6:15]: So what we notice is that a lot of foreign LPs want to enter the Saudi market. But right now they want to enter it to raise money for their funds. And what they have noticed is that Saudi has changed in that sense, that maybe a few years ago you could come in this market and raise money for a fund in US or Japan or whatever. People would give you money. Now it has changed. Now it's like the money must stay here. The money must focus in the Saudi companies or in the Saudi market. Not all the money should go away from the country. ✂ RYA-ZVE1-1237 6:42.3–6:57.6 · 0:15 — как LP заходят: сначала инвестиции здесь, потом наружу Анамария [6:43]: when LPs are coming to raise, usually their strategy that we have seen is that they will do investments here in local funds or in local startups. Once they have done a couple of investments, then they will go and approach the families or VCs and say, we invested in the Saudi market.

КАК СОБИРАЕМ Картинка: Уэсли — крупный; Анамария — смена общего и среднего в паузах (К2) Экраны: карта гига-проектов (Qiddiya, NEOM, Red Sea, New Murabba, Diriyah) на «nowhere in the world»; дорожная карта «5 шагов» — шаг 1 загорается; интерфейс: поиск «Qiddiya vendor registration» → портал → Register → NDA (перерисованный, без логотипов) Звук: энергия 2 → 3 к концу главы Голоса: Уэсли → Анамария Подходы: И1, В2, К1, К2, Д1 ТЕКСТ — 5 кусков-кандидатов, материала 1:49 (без ✂ 1:49) → в фильм ≈ 1:45 (плотная ≈ 1:35) Уэсли 04.02 · T001 11:33.1–11:37.0 · 0:04 — «Here's the thing. Saudi is a relational market. You can't just bid from abroad.» Уэсли [11:33]: Here's the thing. Saudi is a relational market. You can't just bid from abroad. мастер v2 1:38.2–1:54.0 · 0:16 — = 1238 12:34.7–12:51.2 (текст из v2): мегагорода будущего, «nowhere in the world» Анамария [1:38]: A lot of people are looking at the Giga projects, like Qiddiya, Neom, New Murabba, Red Sea and so on. And they want to work with Saudi because these are like the mega cities of the future, right? And nowhere in the world this is happening. So people are saying let me go to Saudi and you know get myself in one of RYA-ZVE1-1238 13:11.7–13:38.2 · 0:26 — из-за границы не знаешь, кто ещё подаёт → «be here, open a branch» Анамария [13:12]: if you are having a company abroad And then you're just bidding on a project from UK US Japan Russia anywhere in the world you know you don't have that relation where you can then come to our office you can meet our procurement team and so on because you are in your country you are just putting your bid you don't really know what's happening you don't know who else is bidding so that's why I always suggest to people to always be here and come here and open a company here like a branch if they can of their own company RYA-ZVE1-1238 13:38.3–14:14.8 · 0:36 — тендер → «most companies never get this information» → как найти систему и зарегистрироваться Анамария [13:38]: now what happens most of the time we are launching a bid any of the giga project is launching a bid let's say in the market an RFP how do you get this information first. Most of the companies never get this information. Why? Because they are not registered in the vendor registration system. And how to find this system? Very easy. Write Qiddiya vendor registration system on Google. You will find it. Write New Murabba, you know, write who are the biggest giga project in Saudi. You get a list, take them one by one, Google vendor registration system of this and register. Now when you register, people just register and think that's it. No. RYA-ZVE1-1238 14:20.7–14:47.4 · 0:27 — регистрация откуда угодно, NDA → «There is another step… No one is going to come to you» Анамария [14:21]: So you can register on the vendor registration with your company anywhere in the world. You can register anywhere in any country. Once you register you have to put some information, your license and so on. You have to sign an NDA which is great because it opens the door for you to share everything and usually people think okay that's it and now I will be be waiting for RFPs, you know, to come to me. There is another step which you have to follow up. No one is going to come to you.

КАК СОБИРАЕМ Картинка: средний ↔ крупный на «Nobody does it» Экраны: плашка «Mistake #1» (warn); интерфейс письма: To: Vendor management team · «New vendor registered» · «Request: 10–20 min call» — печатается на словах; шаг 2 на дорожной карте Звук: энергия 3, акцент на «Nobody does it» Голоса: Анамария Подходы: И1, В2, К2, Д1 ТЕКСТ — 3 кусков-кандидатов, материала 2:11 (без ✂ 1:35) → в фильм ≈ 1:45 (плотная ≈ 1:20) RYA-ZVE1-1238 14:47.5–15:43.2 · 0:56 — vendor management team, «This is a mistake… Nobody does it», six months later, keywords, Zoom 10 мин Анамария [14:48]: There is a vendor management team in every company. So you have to email them. Be like, hey guys, I'm a new company. I registered. I would like a meeting with you. This is a mistake very common. Nobody does it. I have companies that registered and they will call me six months later. Somehow they found me on LinkedIn or whatever. Hey, we registered and, you know, we never heard and we never found any RFPs, but we see you have so many projects. And then I go in the system and I see that they never followed up on the next step. So nobody actually knows they're registered there. And sometimes they don't click the right keywords to get the right RFPs. This, the vendor management team can help you. So always register, then go and look for the email, send an email and say, I would like to have a Zoom meeting, 10 minutes, 20 minutes, and then talk to the team. Say, this is what we do. Did we make the profile correctly? Did we put the right keywords that's going to help you to get the RFP? If you don't do this, you will never get the information and if you don't get the information you cannot bid RYA-ZVE1-1238 16:03.2–16:42.5 · 0:39 — «You have to be pushy… link me to someone… show your face in the office» Анамария [16:03]: So once you have your profile set, you have a chat with the vendor management team. Sometimes if you are pushy and good, you can say, can you link me to someone in technology? If your company is technology, can you link me to someone in the construction team? This has to come from you. They will not be because so many companies are approaching us all the time. So why should I do this for you or someone else? You have to be pushy. You have to say, but can I speak to someone, anyone? And then you just kind of get another contact. and then you if you get another contact then try to set up a meeting can I come to visit you in the offices you know so that we can chat about it so this is one way this is why I'm saying that it's a relational world so you have to be here show your face in the office and so on ✂ RYA-ZVE1-1238 16:54.0–17:29.6 · 0:36 — LinkedIn — «it's no harm», «you have to be pushy in this market» Анамария [16:54]: yes so it's a great idea to reach out on LinkedIn some people are very active also in like other platforms like Twitter and so on, just reach out because maybe you will not get a reply, but you will maybe get a reply saying contact this person in this, you know, department. So sometimes people reach out to me and say, oh, can I talk to someone? I have this innovation. Then I usually put them in touch because it's interesting for us also to see, you know, who is out there. So definitely reaching out on LinkedIn, it's no harm. And most of the companies is also like you can reach out on on the phone on email you will get answers so definitely you have to be pushy in this market

КАК СОБИРАЕМ Картинка: Уэсли — общий стол; Анамария — средний, крупный на «winning strategy» Экраны: плашка «Mistake #2»; цепочка: You → STC subsidiary → STC → NEOM bid (звенья встают на словах); поиск «Saudi Telecom Company subsidiaries» → список; шаг 3 Звук: энергия 3 Голоса: Уэсли → Анамария Подходы: И1, В2, Д1, К2 ТЕКСТ — 4 кусков-кандидатов, материала 3:19 (без ✂ 2:53) → в фильм ≈ 2:30 (плотная ≈ 2:00) Уэсли 04.02 · T001 11:47.6–11:56.0 · 0:08 — «Here's the strategy most people miss… Become their vendor.» Уэсли [11:48]: Here's the strategy most people miss. Don't go to Neom directly. Go to the companies that win those contracts. Become their vendor. RYA-ZVE1-1238 17:29.8–19:17.4 · 1:48 — ошибка: прийти «из Канады» без опыта → STC, IoT Squared → data analytics для NEOM → «a winning strategy» Анамария [17:30]: now the other thing that people make mistakes sometimes they think that like if you're not based here you just come bid and then suddenly will be like great let's take this company that we never heard about and never did the Saudi project based project and like you know it's based in I don't know whatever country in Canada so what I always suggest is that if you don't have local Saudi market experience, you go and actually become a vendor on the big companies that usually win most of the bids. So how to understand this? Let's say in every country you have a big telecommunication company, a big technology company, right? So let's talk about Saudi. Saudi, you have the Saudi Telecom Company, STC, the most famous company, telecom operator. they have a lot of sub companies under them. IoT Squared, companies that are like solutions, STC solutions, all these companies provide tech services in this market. They are big, they are renowned, they are established. You can be a provider, a vendor for these companies. So what you can do is like, instead of you going to bid for Neom project by yourself and nobody knows you and you don't have any experience in this market, you go and team up with STC, IoT Squared companies of these group that are also bidding and say hey guys we can do data analytics so let me be your vendor your provider for data analytics for this bid of Neom so you win the bid because maybe you will win it because you're bigger and you have more more like more things to offer and maybe a cheaper price and me I just offered data analytics so Neom will not just choose you for this one here because their project needs five five things and you offer only one. So let me be your sub -contractor. That's something that people don't do a lot, but it's a winning strategy. ✂ RYA-ZVE1-1238 19:34.6–20:01.2 · 0:27 — как найти: «top tech Saudi companies» → встреча → «we are cheaper, faster» Анамария [19:35]: So how to find these, how to find like these big companies that I mentioned. So like STC, you know, these are big names in the market If you reach it if you just google like top tech if you're in technology because I always talk on technology top tech Saudi companies top construction Saudi companies Usually these companies you will just get the list and you have to contact them. Can we have a meeting with you? We want to present our profile we can be a vendor. We are much cheaper faster, you know all of that RYA-ZVE1-1238 20:26.0–21:22.8 · 0:57 — дочерние публичных компаний, начать с меньшей, «if you are the Google of your country» Анамария [20:26]: Yes, so normally every big company, most of these companies are public companies, so you can know who are their subsidiaries. So for example, if you google like Saudi Telecom Company and and subsidiaries, you will have a list of a few of the names that I mentioned, and then you can go and reach to either each subsidiary, or you reach to the main company. It's easier always to start, like, if you are a small, it depends, if you are a small company in your country, you know, it's easier to go to a smaller subsidiary, and then start from there. You just have to find one. If you are a huge company in your country, then different story, because maybe you are like the Google of your country, and then you can come, or you are the STC of your country, right? So you can come. So it depends on your company. But the winning strategy, what I see is that go find the smaller subcontractor that is a niche for you. If you are in data analytics, probably they have a company that offers data analytics services. So then you can go there and say, look, we are doing this bigger, faster, better, like hire us.

КАК СОБИРАЕМ Картинка: средний; общий на перечислении Экраны: плашка «Mistake #3»; плитки «Entrepreneur licence · Branch (1 year audited) · New company» — встают по одной; шаг 4 Звук: энергия 2 Голоса: Анамария Подходы: И1, В2, К2 ТЕКСТ — 3 кусков-кандидатов, материала 1:45 (без ✂ 1:45) → в фильм ≈ 1:40 (плотная ≈ 1:30) RYA-ZVE1-1238 21:23.5–22:21.2 · 0:58 — субподряд как проверка рынка · «dormant» филиал · местный BD Анамария [21:23]: Then when to open a company here, it depends. So people go with two ways. Either they want to test the market and see you know am I gonna get clients yeah like they want to do this this is why subcontracting is smarter because then you get one contract here one contract there then suddenly you are known and then maybe like the big company that contracted the other one will say are actually these guys are very good with this team we work with them come work for us directly you know no needs to or they might even hire like your whole team to work in the company so that's a good way to test the market or another Another way is people just come, open the branch directly, and they just leave it there like a dormant, let's say. They have one general manager, which maybe it's coming in and out for the first couple of months, and then they see how much business development they do. Usually, this style, it's only successful if you hire someone for business development locally. If you're just opening the branch and have one guy come in and out, it's not going to go anywhere, RYA-ZVE1-1238 22:28.5–23:09.4 · 0:41 — иностранец может: лицензия, филиал, новая компания, 100 %, 80/20 Анамария [22:28]: Yes, so you can open your own company as a foreigner. No problem in Saudi. There are different ways. You can get like an entrepreneurial license, which costs like a different amount. You can open a branch of your company only if your company has like one year of audited financials in the country that you are in. So if I want to bring my Swiss company branch here, if I don't have audited financials for one year, I cannot open it as a branch. So then I have to come in and say I want to open a brand new company and then opening a brand new company I can open it with a Saudi local partner. I can open it by myself a hundred percent ownership exists I can do 80 20 percent all of this has different fees. So some of them are more expensive. Some of them are cheaper RYA-ZVE1-1238 23:36.5–23:42.5 · 0:06 — «as a foreigner you can just come tomorrow… open a company» Анамария [23:37]: but but as a foreigner you can just come tomorrow say I want to open a company and and you can either a branch or a brand new company

КАК СОБИРАЕМ Картинка: средний ↔ крупный на «I don't think this is the way to go» Экраны: плашка «Mistake #4»; круг 80/20 с пунктом о выкупе (сектор отделяется на «buy out your partner later on») Звук: энергия 2 → 3 Голоса: Анамария → Уэсли Подходы: И1, В2, К2, Д3 ТЕКСТ — 3 кусков-кандидатов, материала 2:06 (без ✂ 2:06) → в фильм ≈ 2:00 (плотная ≈ 1:45) RYA-ZVE1-1238 24:01.7–25:12.8 · 1:11 — партнёр был обязателен → 100 % → «personally, I don't think this is the way to go» → 80/20, выкуп, «I give you 50%, let's go» — нет Анамария [24:02]: Like a lot of people don't know that you can open the company because before, you had this Saudi local partner was a must. So you had to have the local partner. So a lot of people would come try to find a local partner, you know, make the deal open the company and start operating Then they remove this and now 100 % foreign ownership is possible However, personally, I don't think this is the way to go You should always have a local partner anywhere in the world if you come to Switzerland, you should have a local partner They know the market, you know, they know how it works Saudi is a is a special market, right? If you come from doing businesses in your United States and you just land here fresh you will not know even what STC is, right? The Saudi Telecom operator. So a lot of people will not, what is this? And this is one of the biggest companies. So your local partner is gonna be kind of that bridge. But you don't have to do 50 -50. You can do 20 -80 for yourself. You can do 20 -80 with a clause that you can buy out your partner later on. So you can do those clauses when you do the agreement. A lot of people don't think of this. They're just like, oh, let me open a company. Okay, I give you 50%, let's go. be smart about it and put the clauses that you need put the exit strategy for your local partner you know down the line RYA-ZVE1-1238 25:12.9–25:50.4 · 0:38 — партнёр-директор на 20 %, «Saudi people love entrepreneurship» Анамария [25:13]: because maybe you need them in the beginning maybe your general manager will be your local partner like this you give them 20 % of the company and maybe a lower salary in the beginning right or a performance based salary so there's a lot of ways around it and there's a lot of talent here there's a lot of eager people to with a lot of drive there's a lot of people that the beauty about Saudi people they love entrepreneurship So everybody has a job and then they have a company and then they are investing. So I love that about them. You will sit in a gathering, you will talk about like where should we invest next? What's the next big thing? So you will easily find people that are eager to become your partner. And you should go with that. That's my suggestion. Уэсли 04.02 · T001 13:06.6–13:24.5 · 0:18 — «Did you catch that? 100% ownership is legal, but she doesn't recommend it…» Уэсли [13:07]: Did you catch that? 100 % ownership is legal, but she doesn't recommend it. A local partner gives you access, connections, and market knowledge. Smart founders take the 80 -20 split with the buyout clause. But choose your partner carefully. You're going to live with this person

КАК СОБИРАЕМ Картинка: средний; общий на перечислениях Экраны: шаг 5; таймлайн: сайт MISA → (регулируемые: 6–24 мес) → CR за 2–3 дня; схема «одна личность»: Iqama/Absher → компания → банк → резиденство; призыв Уэсли — панель с QR (В4) Звук: энергия 3, под призывом — 1 Голоса: Анамария → Уэсли Подходы: И1, В2, В4, Д4 ТЕКСТ — 8 кусков-кандидатов, материала 3:24 (без ✂ 2:40) → в фильм ≈ 2:45 (плотная ≈ 2:20) RYA-ZVE1-1238 26:15.4–26:54.6 · 0:39 — процесс ясный: сайт Министерства инвестиций, акселераторы «with your eyes closed» Анамария [26:15]: So opening a company here, the process is quite clear and I would say quite easy. There is the Ministry of Investment. They have a website. You can just go on their website and you'll find all the steps, all the pricing, what you have to submit, meet, what company is better. As I mentioned, you know, do you have a company before or is this going to be your first brand new company? Is this going to be owned by another company somewhere? And so on. Also, you have a lot of accelerators, incubators that also help not only startups, but SMEs to set up their companies. That's kind of like the easy with your eyes closed. You pay them, they do everything for you, and then you have your company. RYA-ZVE1-1238 26:55.2–26:58.8 · 0:04 — «you can just hire a lawyer or a law firm» (Blossom — вырезан) Анамария [26:55]: So also you can just hire a lawyer or a law firm to do that ✂ RYA-ZVE1-1238 28:36.7–29:21.5 · 0:45 — «The market is very open to do deals… push the envelope» → партнёрство → «the boat has passed» Анамария [28:37]: The market is very open to do deals. This is the beauty. So even if it's set, you can go and push the envelope and say, no, I want it like this. What about if I give you that? This is something that you know if you go to switzerland the lawyer will say this is my you know timings this is my hourly rate and i don't care i don't want equity from your company here it's like very very much open so that's why it's easy and clear in a way to do it by yourself but also you can involve other players i always always suggest go the partnership route cooperation route because this is the way where you get business where you get kind of inch into very fast because timing uh it's never on your side right the country is moving very fast so you want to be like out there now you don't want to wait two years three years and then feel like the the boat has passed like the opportunity RYA-ZVE1-1238 30:33.4–31:36.3 · 1:03 — здравоохранение, финтех-песочница 6 мес–2 года; остальное — 2–3 дня; подруга: CR за 3 дня Анамария [30:33]: so if you are doing health for example then you will go to the Ministry of Health get you know certified from there and get the licenses from there it's not that you can just be like oh I'm gonna open a health company and like it's finished and then you pay no you need to get the certifications if you want to do fintech highly regulated also health and fintech most regulated I would say in Saudi Arabia you need certifications sometimes for fintech company you need to be going into the central banks sandbox and then then you can stay in the sandbox, proving your solution maybe for six months, maybe for one year, maybe for two years, until you get the certification. But these are highly regulated areas, right? If you're doing something that is not so highly regulated, then it's much easier because you choose like your areas of work, let's say the areas your company will cover, and then you just open the company. If you open it with a local Saudi, this will take two, three days. One of my friends did this, she opened, she found a local Saudi partner, a lady, they opened an events company and marketing company, in three days the CR, the company registration, was ready and they could start doing business. RYA-ZVE1-1238 31:37.1–31:58.9 · 0:22 — «everything is linked in Saudi» — банк, лицензия, вид на жительство; «I opened everything online» Анамария [31:37]: Now the beauty is that everything is linked in Saudi. A bank account is linked with a license, is linked with where you live, it's linked with everything, it's linked with your residency permit. So once you have the residency permit, you open the company, you get the permit, then you can open bank account in any bank you want. You can open 10 bank accounts if you want. So it's very easy, you never even have to go to the bank. I opened everything online. RYA-ZVE1-1238 32:53.9–32:58.5 · 0:05 — «In Saudi you have one identity…» Анамария [32:54]: In Saudi you have one identity and everything you do will surround around it. Уэсли 04.02 · T001 15:37.8–15:47.7 · 0:10 — призыв Уэсли, часть 1: «You have just heard about the different ways to set up a company… Every case is different» Уэсли [15:38]: have just heard about the different ways to set up a company in Saudi branches local partners ownership structures and regulations every case is different Уэсли 04.02 · T001 16:03.8–16:21.4 · 0:18 — часть 2 (чистый повтор после запинки): «…we offer a free online consultation… click the link in the description… Now let's get back to Anna Marie» Уэсли [16:04]: want to know exactly how much it costs and what documents you need for your specific situation we offer a free online consultation our team will walk you through the entire process step by step click the link in the description and book your slots now let's get back to to Anna Marie.

КАК СОБИРАЕМ Картинка: средний; крупный на истории с мошенниками Экраны: карта переводов из Эр-Рияда (линии рисуются: Switzerland, Albania, France, Hong Kong · 1–2 days); «Transfer blocked — fraud» как интерфейс банка Звук: энергия 2 Голоса: Анамария Подходы: И1, В2, К2 ТЕКСТ — 3 кусков-кандидатов, материала 1:56 (без ✂ 1:09) → в фильм ≈ 1:20 (плотная ≈ 0:55) RYA-ZVE1-1238 35:47.9–36:08.8 · 0:21 — двигать деньги — не проблема: Швейцария, Албания, Дубай, Франция, Гонконг Анамария [35:48]: So when you open a bank account in Saudi, there is no issue to move money. Like I, for example, moved money from Switzerland. I have a bank account in Albania. I have one in Dubai. I have one in France. And I moved money left and right. I also did an investment in a company. So I sent money to Hong Kong, for example, and it was not an issue within one two days these movements are done very easily RYA-ZVE1-1238 36:28.3–37:16.0 · 0:48 — банк заблокировал перевод мошенникам → «it's your money, you can move it all out» Анамария [36:28]: so the beauty with the the Saudi banks is that one time I actually wanted to do a transfer which abroad which turned out actually to be a fraud account and the bank blocked it for me so I called them and I said why you blocked it and they said we have seen a similar fraud before and we are blocking it for your safety but if you want to release it let us know and that was beautiful because actually they they helped me prevent from this scam that someone was running outside it was like a company that was raising something and I wanted to do a small, very very small investment and thanks to the bank I realized that other people were approached and it turned out to be a scam. So this is beautiful, so the bank will not ask you you know why are you moving your money, it's your money you can move it all out. If I take my salary I can send it all to Switzerland or Albania, no one will ask me why I'm doing that. ✂ RYA-ZVE1-1238 37:16.9–38:04.7 · 0:48 — Мада — местная платёжная система Анамария [37:17]: The other thing is that there is a system here called Mada, so a lot of places, not a lot of places but some places especially especially maybe like a smaller restaurant or smaller vendors have this card and they don't accept visa or credit card. This is something rarely found, but sometimes I found also myself, when you have a bank account here, you have this Mada card also. So it's not a problem. But sometimes when you come from abroad, I remember we went to like a local Bosnian restaurant here and they only take this Mada card and someone was having an issue to pay. So he had to kind of go and get cash out and so on. but the restaurant was very friendly and they were okay with it. This happens rarely but it can happen on small vendors so it's good sometimes maybe to have some cash or or just be aware of this that it might happen it's nothing it's just the local payment system and they just don't accept

КАК СОБИРАЕМ Картинка: средний ↔ общий Экраны: сетка секторов (встают на словах), подпись «Driven by: World Cup 2034 · Expo 2030»; карта: New Murabba, Qiddiya — точки Звук: энергия 3 — подъём акта 3 Голоса: Анамария Подходы: И1, В2, Д4 ТЕКСТ — 3 кусков-кандидатов, материала 2:26 (без ✂ 2:26) → в фильм ≈ 1:55 (плотная ≈ 1:35) RYA-ZVE1-1238 34:16.8–35:04.7 · 0:48 — proptech, fintech, construction tech, sports & gaming — World Cup, Expo Анамария [34:17]: Okay, so I would say like if you are a startup, I would definitely recommend anything to do with prop tech, anything to do with fintech, anything to do with construction tech and anything to do with sports and gaming. Why? Because we are having, you know, the World Cup, we're having the Saudi Expo. So event related as well. This is the ones that are booming right now. and people are investing in them as well because they see if you are bringing something sports related gaming related events related construction related property related right FinTech related payment systems this is all coming because so many people will come in the coming years all these giga projects will be we will see the completion of them so all of these are going to be very very needed and this is where people are feeling more generous I would say to invest RYA-ZVE1-1238 42:16.9–43:03.0 · 0:46 — все смотрят на NEOM — копайте глубже: New Murabba, жильё, ROI Анамария [42:17]: so I would say all the projects right now everybody focuses on the on the big giga projects but nobody sometimes knows all of the projects there is like for example New Murabba this is called the cube we call it so it's like a very very interesting project uh it will have a huge residential area beautiful very green like really a paradise to live in not a lot of people have heard of it people always say neom you know if you go abroad they're like neom the line uh you know trojana all these like things that's what they think about because that's kind of something wow very different they don't think oh a residential project no residential projects have a lot of work and have a lot of rentability right so if you buy there this can give you a good ROI moving forward. So you have to dig a little bit deeper deeper outside from the big names. RYA-ZVE1-1238 43:03.9–43:56.0 · 0:52 — Qiddiya: Six Flags — вокруг город, спрос на услуги; «open another Six Flags» (без даты открытия) Анамария [43:04]: Qiddiya is a project that a lot of people hear now because they opened the Six Flags Adventure Park so it will open on the 31st of December to the public and this is something that Six Flags is in the United States you know so a lot of people know about about this park. When you go to visit the park you will see the project around you will see the construction you will see what's happening you will be amazed by wow this This is a huge city. So people need to dig, let's say, a little bit deeper and not say, oh, Qiddiya is just entertainment. No, there is a residential project around it. And there is a lot, a lot of demand for people, you know, to work on it, for companies to provide services. And also you yourself can be smarter in the sense that if you have done something for six flags in the United States and you are a provider, come to Saudi and enhance that experience, you know, further or open another six flags because you know there is demand Because one is open already.

КАК СОБИРАЕМ Картинка: Уэсли — крупный; Анамария — средний Экраны: сравнение UAE ↔ KSA (проверенные цифры с источником); «10×» — подписано «по её опыту» Звук: энергия 3 Голоса: Уэсли → Анамария Подходы: И1, В2, Д3 ТЕКСТ — 5 кусков-кандидатов, материала 1:50 (без ✂ 1:26) → в фильм ≈ 1:40 (плотная ≈ 1:15) Уэсли 04.02 · T001 16:32.5–16:38.0 · 0:06 — «A lot of you are choosing between Dubai and Saudi. Here's what's actually happening.» Уэсли [16:32]: A lot of you are choosing between Dubai and Saudi. Here's what's actually happening. RYA-ZVE1-1238 46:17.6–46:43.9 · 0:26 — «be in the Saudi market… the biggest market in the GCC… 10 times more customers» Анамария [46:18]: What I would say is if you want to enter the Saudi market, you should be in the Saudi market. Why? Because this is a very big market. This is the biggest market, I would say, in the GCC. So we're not looking at like Egypt or Morocco, Tunisia, but like in the GCC, Saudi is the biggest market. A lot of companies based in the UAE that opened like branches here, they decide to move their headquarters here because they were serving 10 times more customers than they were serving it in the UAE. RYA-ZVE1-1238 46:44.0–47:13.4 · 0:29 — австрийская медтех-компания: сначала ОАЭ — там уже был клиент Анамария [46:44]: However, it depends also on the type of company you are. I had the case of an Austrian company that wanted to open a medtech related company. So they had a medical device and they were between UAE and Saudi. They decided to open in UAE to get the licensing for that specific device because they had the customer there already. So they said, let us open, let us get the licensing and let us serve this customer that we already have. And then we can come to the Saudi market. ✂ RYA-ZVE1-1238 47:13.4–47:38.0 · 0:25 — инвестор требует компанию здесь, семья Анамария [47:13]: So sometimes, you know, if you already have the customer or sometimes you have an investor, you know, you have to follow that. Sometimes Saudi investors will tell you we will invest in your company, but you have to open the company here because we want you to, you know, contribute to the local economy. So that's that's a reason to open. Sometimes people have their family, you know, their family wants to live there or they're already living there or maybe they want to. they know someone there. So sometimes RYA-ZVE1-1238 47:39.4–48:04.0 · 0:25 — «the market is so much bigger… why do it twice?… here is the first choice» Анамария [47:39]: I would say it's the same in the sense that ease of opening, ease of leaving everything for me, to be honest, is the same. But the market is so much bigger here. And this market will keep growing. And those companies in the UAE, we already seen them moving here. So why do it twice? And you can always open the company again in the UAE, right? So you can be here and you can open there if you see the need. But most probably, I would say here is the first choice.

КАК СОБИРАЕМ Картинка: средний; крупный на «one hour» и «No project has stopped» Экраны: список изменений (встают на словах); премиум-резидентство — пороги из официального источника вместо «X amount»; шкала «days → 1 day → 1 hour» с подписью «her forecast»; фазы: Phase 1 → World Cup 2034 → Phase 2 Звук: энергия 3 → 4 — главный подъём фильма (Д4) Голоса: Анамария Подходы: И1, В2, Д4 ТЕКСТ — 5 кусков-кандидатов, материала 2:17 (без ✂ 2:00) → в фильм ≈ 2:00 (плотная ≈ 1:45) ✂ RYA-ZVE1-1238 39:11.1–39:28.0 · 0:17 — с Vision 2030 «everything is moving» Анамария [39:11]: So I would say since they announced Vision 2030, of course there were a lot of changes in Saudi. A lot of people started coming. So because you have now suddenly a lot of foreigners coming and working in different projects, in different companies, opening companies as entrepreneurs, you know, everything is moving. RYA-ZVE1-1238 39:28.4–40:04.6 · 0:36 — 100 %, лицензия предпринимателя, премиум-резидентство («worth X amount» — на экране цифры) Анамария [39:28]: So, for example, before we mentioned that there was no 100 % ownership, then this changed. Before there was no entrepreneurial license. Now you can come as an entrepreneur and get an entrepreneurial license. This will give you a residency permit. Now there is the premium residence. So before you could not have a residency here unless you were working somewhere. Now you can have a premium residency by opening an entrepreneurial company, a startup, or by investing in real estate, by buying real estate, or by investing in Saudi companies that are worth X amount of money that this will give you the premium residence. RYA-ZVE1-1238 40:08.7–40:42.2 · 0:34 — заморозка аренды на 5 лет Анамария [40:09]: So, for example, there was a new law that was just announced on rent freeze. So before there was no regulation about how big or how many times your rent changes. So for instance, if I rent now for six months, maybe after six months my landlord decides to double the rent. Why not? You know, there is no regulation about it. Now there is a new regulation saying that there is a freeze for the next five years on the rents. So this will be my rent. So to protect the people that are coming, right? So I'm coming from abroad as a foreigner. Now I know my rent is frozen. no one can double my rent or triple my rent because there is more demand. RYA-ZVE1-1238 40:56.9–41:09.6 · 0:13 — «a few days… one day… one hour» Анамария [40:57]: So I believe also coming with the companies now maybe takes a few days to open a company. I'm sure in the coming year it will take maybe one day. and then in the coming two three years it's going to take maybe one hour RYA-ZVE1-1238 41:31.1–42:09.0 · 0:38 — «No project has stopped… phases… World Cup… re-establishment of priorities» Анамария [41:31]: a lot of people heard oh oh, maybe this project stopped or that project stopped. No project has stopped. Projects are keep going. Projects are in phases. So, you know, sometimes a phase is completed and we now got the bid for the World Cup. So there is a new priority. So let's let that phase, we completed it. Let's move now to focus on the World Cup. Let's make that successful and return to the phase two of that project. So there should be no panic on, you know, projects have stopped and there is no more business for companies, for entrepreneurs. no these projects are just growing it's just a reestablishment of priorities

КАК СОБИРАЕМ Картинка: средний → общий Экраны: плашка «Anamaria Meshkurti — LinkedIn in the description»; финал Уэсли; карточка конечной заставки 20 с (место под элементы YouTube) Звук: трек затихает вместе с фильмом Голоса: Анамария → Уэсли Подходы: С2, И1, Д4 ТЕКСТ — 3 кусков-кандидатов, материала 0:54 (без ✂ 0:54) → в фильм ≈ 1:10 (плотная ≈ 1:00) RYA-ZVE1-1238 44:37.5–44:49.1 · 0:12 — «I'm always very open on my LinkedIn… I always reply» Анамария [44:37]: So definitely I'm always being very open on my social media, on my LinkedIn. I have a lot of people sending me messages. I always reply to the messages and try to kind of connect them and then try to do the best out of RYA-ZVE1-1238 45:09.1–45:38.6 · 0:30 — кому писать: smart cities, AI, IoT, fintech, health tech (фонд и «very good returns» — вырезаны) Анамария [45:09]: At the same time, if you are a company, Saudi company, foreign company, Saudi co -founded or not, and you are doing anything related to smart cities, to AI, to IoT, to fintech payment systems, to health tech, please reach out, describe briefly what you do and how you can contribute to this market. And I'll be happy to put you in touch with the relevant people, with myself, or if it's relevant to anyone else that I know in the market that I'm in now. Уэсли 04.02 · T001 17:19.6–17:33.0 · 0:13 — «That's the roadmap… Link right here.» Уэсли [17:20]: That's the roadmap. Anna Marie's LinkedIn is in the description. Thinking about relocating as an employee? Watch our second video, Personal Experience, Housing, Culture, Safety. Link right here.